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News Releases
11/10/2014 -

MIC Announces 2015 Board of Director Election Results

11/06/2014 -

POWERLILY AND MIC ALLIANCE TO SUPPORT GROWING FEMALE MARKET SEGMENT AND LONG-TERM GROWTH OF INDUSTRY

09/23/2014 -

Two Dealers Win Free Trips to AIMExpo Courtesy of Revive Your Ride!
Consumers and Dealers Win More Than $30,000 in Gift Certificates and Prizes

04/23/2014 -

Motorcycle Dealerships Encouraged to Register for Spring Giveaway Featuring 31 Prizes Worth Nearly $30,000, Courtesy of Revive Your Ride!

04/02/2014 -

Fifth Annual Revive Your Ride! WIN BIG SPRING GIVEAWAY Starts April 15!

04/02/2014 -

MIC Board Member and Aftermarket Committee Chair Steve Johnson Retires from MIC

03/18/2014 -

Motorcycle Industry Council Welcomes Erik Pritchard as General Counsel

03/12/2014 -

Motorcycle Industry Council Offers Members Access to Model Attribute Matrix (MAX)

03/11/2014 -

Motorcycle Industry Council Recognizes Paul Vitrano’s Contributions to Powersports Industry

03/03/2014 -

Dennis McNeal Named New Chair of Motorcycle Industry Council

01/08/2014 -

Motorcycle Industry Council Celebrates 100th Anniversary

01/07/2014 -

Steve Menneto, Larry Little and Sarah Schilke Elected to Motorcycle Industry Council Board of Directors

12/05/2013 -

Get Your Own Holiday E-Card From Revive Your Ride!

11/06/2013 -

Ricardo Rodriguez-Long Awarded MIC Chairman's Award

10/22/2013 -

Congressional Motorcycle Caucus Co-Chair U.S. Representative Tim Griffin Participates in American International Motorcycle Expo

10/15/2013 -

Motorcycle Industry Council Celebrates Release of Motorcycle Documentary

10/14/2013 -

Motorcycle Industry Council's 15th Annual Communications Symposium to Entertain and Challenge Attendees

10/14/2013 -

Motorcycle Industry Council Names R&S Powersports Group's Rick Alcon as Newest Member of MIC Dealer Advisory Council

10/03/2013 -

Motorcycle Industry Council Aftermarket Members Launch Third Annual Revive Your Ride! Year-End Giveaway

09/30/2013 -

Motorcycle Industry Council Welcomes Newest Members to MIC Dealer Advisory Council

07/25/2013 -

Motorcycle Industry Council Acts to Reduce Industry Impact From California Air Resources Board's Off-Highway Recreational Vehicles Evaporative Emission Regulations

07/01/2013 -

Forty-Nine KTM Retailers Join as New Dealer Members of the MIC, Increasing its Overall Strength and Voice

07/01/2013 -

Motorcycle Industry Council Continues to Grow New Dealer Membership Class Advisory Council

05/31/2013 -

CUSTOM BIKE BUILDER ARLEN NESS BIRTHDAY BASH AND SUMMER EXHIBITION AT THE PETERSEN AUTOMOTIVE MUSEUM

05/30/2013 -

Representative Burgess Promotes May is Motorcycle Safety Awareness Month in Weekly Address

05/24/2013 -

Motorcycle Caucus Co-Chair Representative Tim Griffin Highlights Motorcycle Safety

05/22/2013 -

Senator Klobuchar Highlights Recreational Trails Program at Foxx Confirmation Hearing

05/21/2013 -

Motorcycle Industry Council Welcomes Inaugural Members of New Dealer Membership Class Advisory Council

05/21/2013 -

It's Not Too Late to Participate in the Revive Your Ride! WIN BIG SPRING GIVEAWAY

05/10/2013 -

Motorcycle Caucus Officially Registered for the 113th Congress

03/28/2013 -

Mark Blackwell Named Chair of the Motorcycle Industry Council Board of Directors

03/12/2013 -

Motorcycle Industry Council Focuses Resources on Recruiting New Dealer and Retailer Members

02/28/2013 -

Motorcycle Industry Council's 2013 Webinar Series Presents Strategies for Powersports Dealer/Retailer Business Growth

02/12/2013 -

Motorcycle Industry Council Expands Membership to Powersports Dealers

02/07/2013 -

Fifteen Lucky Winners Enjoying Revive Your Ride! Year-End Giveaway Prizes

02/06/2013 -

Americans for Responsible Recreational Access Urges Indy Dealer Expo Attendees to Sign Up to Help Protect Access

02/06/2013 -

Motorcycle Industry Council Reports Motorcycle Sales Among Leading Brands Up in 2012

01/15/2013 -

Powersports Retailers can Share the Love with Customers, Vendors, Business Associates, and Friends

11/06/2012 -

Don Emde, Frank Esposito and Steve Johnson Re-Elected to Motorcycle Industry Council Board

11/02/2012 -

Motorcycle Industry Council Board Member and Discover Today's Motorcycling Innovator Ray Blank Retires

11/01/2012 -

Revive Your Ride! Year-End Giveaway Starts Today, November 1st

10/30/2012 -

MIC Communications Symposium Provides Economic Advice, Innovative Growth Strategies to Powersports Industry

10/24/2012 -

Motorcycle Industry Council Event to Connect and Engage

10-09-2012 -

ATV Safety Institute Selects Winners of “Do the Ride Thing” Video Contest

10/05/2012 -

Revive Your Ride! Year-End Giveaway Promotion Starts November 1st

08-20-2012 -

More than 800 Dealers and Retailers Participate in the Biggest Ever Revive Your Ride! WIN BIG SPRING GIVEAWAY

06-15-2012 -

Motorcyclists Nationwide to Celebrate Ride To Work Day on Monday

06-14-2012 -

Motorcycle Industry Council & Associations Participate in Study Showing Outdoor Recreation to be $646 Billion Industry Nationwide

06-12-2012 -

Motorcycle Industry Council Develops Protocol to Help Determine Range of Electric Motorcycles

05-21-2012 -

Congressional Motorcycle Safety Caucus Member Highlights Motorcycles and Scooters as Viable Transportation Options

04-30-2012 -

MIC Honors Congresswoman with Prestigious Chairman's Award

04-26-2012 -

Motorcycle Industry Council Continues to Increase Membership with Innovative and Esteemed Powersports Businesses

04-23-2012 -

Motorcycle Industry Council Adopts Protocol For Determining Electric Motorcycle Top Speed

04-13-2012 -

Minnesota Senator Amy Klobuchar Presented With MIC Chairman's Award

04-09-2012 -

Third Annual Revive Your Ride! WIN BIG SPRING GIVEAWAY Entices Customers with More Than $25,000 in Cash and Cool Prizes

03-15-2012 -

New MIC Business Advisory & Forecast Predicts 2012 Motorcycle and ATV Sales

03-12-2012 -

Newest Motorcycle Industry Council Members Bring More Diversity and Depth to Already Extensive Association

02-18-2012 -

MIC "Give to Ride" Auction Tops $50,000 for the Right Rider Access Fund

02-17-2012 -

Larry Little Re-elected Chair of the Motorcycle Industry Council

02-13-2012 -

Right Rider Breakfast & Auction Generating Considerable Interest, Significant Donations from Motorcycle Industry

01-25-2012 -

Right Rider Access Fund to Auction Valuable Motorcycling Memorabilia & More at Upcoming Indy Show Breakfast

01-18-2012 -

Lucky Winners Enjoying Revive Your Ride! Fall Giveaway Prizes

01-16-2012 -

Only One Month Left. Get Your Free E-Card for Valentine's Day From Revive Your Ride!

12-06-2011 -

Motorcycle Industry Council Offers Consumers Extensive New MIC Tire Guide

12-01-2011 -

Revive Your Ride! Announces New Holiday E-Cards

11-17-2011 -

Indiana Dealer First to Win Prize From Revive Your Ride! Fall Giveaway

11-01-2011 -

MIC Offers Free Digital Banners to Powersports Retailers to Help Support the Revive Your Ride! Fall Giveaway

10-31-2011 -

Motorcycle Industry Council Honors Roger Hagie with Chairman's Award at MIC Communications Symposium

10-12-2011 -

Powersports Enthusiasts Offered Easiest Way Ever to Win $10,000 in Revive Your Ride! Fall Giveaway

10-04-2011 -

Revive Your Ride! Fall Giveaway Promotion Adds Dealer Incentives for Early Enrollment

09-26-2011 -

Husband and Wife Team Presented with MIC Chairman's Awards at 2011 National Off-Highway Vehicle Conservation Council Annual Meeting

09-20-2011 -

Revive Your Ride! Fall Giveaway Promotion Starts in October

08-24-2011 -

Motorcycle Industry Council Aftermarket Members Celebrate Successful Revive Your Ride! WIN BIG Spring Giveaway

08-01-2011 -

Obama Signs CPSIA Amendment into Law Ending Ban on Youth OHVs

08-01-2011 -

Senate Joins House in Passing Bill to Exempt Youth ATVs and Dirtbikes from CPSIA's Lead Content Provisions

08-01-2011 -

House Takes First Step in Stopping Ban on Youth ATVs and Dirtbikes by Exempting Them from CPSIA's Lead Provisions

06-17-2011 -

Congressional Motorcycle Safety Caucus Members Support Ride to Work Day

05-12-2011 -

Motorcycle Industry Council Applauds Subcommittee Passage of Draft Legislation that Would Stop the Ban on Youth Off-Highway Vehicles

05-11-2011 -

Motorcycle Industry Council Endorses New Legislation to Stop the Lead Ban on Youth Off-Highway Vehicles

04-29-2011 -

The Motorcycle Industry Council Adopts Protocol For Determining Real-World Range of Electric Motorcycles

04-26-2011 -

U.S. Motorcycle Sales Rise During the First Quarter

04-07-2011 -

MIC Testifies in Favor of Legislative Solution to Stop the Lead Ban

04-05-2011 -

MIC to Testify Before Congress on CPSIA Amendments to Stop the Ban

03-28-2011 -

Senators Klobuchar and Tester Introduce Amendment to Exempt Youth ATVs and Dirt Bikes from CPSIA's Lead Provisions

03-25-2011 -

Second Annual Revive Your Ride! WIN BIG SPRING GIVEAWAY Offers Up Nearly $40,000 in Cash and Prizes

03-23-2011 -

EPA Decision to Permit Higher Ethanol Levels in Gasoline Triggers Trade Groups' Filing of Petition to Mandate the Continued Availability of E10 Fuel

03-22-2011 -

Powersports Industry Associations Support Relief Efforts in Japan

03-16-2011 -

Motorcycling Superstars Record Online Videos Urging Congress to Stop the Ban on Youth ATVs and Motorcycles

02-25-2011 -

Motorcycle Industry Council Sends Over 135,000 Messages from Riders to Congress

02-25-2011 -

The Motorcycle Industry Council Creates Special MIC Membership Class for Trailblazers Subcommittee Members

02-18-2011 -

BACKGROUNDER: Americans for Responsible Recreational Access Marks 10-Year Anniversary

02-18-2011 -

BACKGROUNDER: Motorcycle Industry Council Tackles Complex Challenges

02-18-2011 -

Motorcycle Industry Council Electric Vehicle Task Force Sets Priorities for 2011

02-18-2011 -

Discover Today’s Motorcycling Launches 2011 Media Campaign with New York and Washington Desksiders and Show Tours

02-18-2011 -

New Right Rider Access Fund Will Fuel Off-Highway Recreation

02-18-2011 -

The Motorcycle Industry Council Rolls Out Two New Data-Driven Initiatives in 2011

02-18-2011 -

Motorcycle Industry Council’s Revive Your Ride! to Launch Two National Promotions in 2011

02-17-2011 -

Thirty-Six New Companies Join the Motorcycle Industry Council in 2010

02-14-2011 -

The Final Push to Stop the Ban on Youth Motorcycles and ATVsBegins this Week

02-10-2011 -

Forest Service Releases Draft Planning Rule

02-02-2011 -

Motorcycle Safety Caucus Officially Registered for the 112th Congress

01-26-2011 -

Motorcycle Industry Council Elects Steve Johnson, Don Emde and Frank Esposito to 2011 Board of Directors

01-18-2011 -

Revive Your Ride! Offers Free E-Card for Valentine's Day

01-17-2011 -

OFF-HIGHWAY VEHICLE COMMUNITY CELEBRATES ABANDONMENT OF “FEDERAL DEFENDANT” RULE

01-17-2011 -

United States Court of Appeals For the Ninth Circuit - Wilderness Society Opinion

12-20-2010 -

New Consumer Product Safety Commission Report Reveals Decline in ATV Deaths and Injuries

12-06-2010 -

Revive Your Ride! Announces New Powersport-Themed Holiday E-Cards

11-10-2010 -

Ring In the Holidays and Ring Up the Sales with Seasonal Revive Your Ride! Marketing Tools

09-09-2010 -

On-Highway Motorcycle Fatalities and Injuries Decline According to Latest Government Research

09-01-2010 -

MIC Sends Letter to Governor Schwarzenegger Urging a Veto of Anti-Consumer Franchise Legislation

08-11-2010 -

Hundreds of Retailers and 15 Lucky Customers Cash In with First-Ever Revive Your Ride! Sweepstakes

07-02-2010 -

Remedy in Montana OHV Case Reopens Motorized Trails; Restores Dispersed Camping

06-18-2010 -

Congressional Motorcycle Safety Caucus Urges Riders to Participate in Ride to Work Day on June 21

06-14-2010 -

International ATV Symposium Debuts at EICMA CHINA – The Motorcycle Show

06-07-2010 -

U.S. Representative Randy Forbes (R-VA) Leads Rolling Thunder Motorcycle Ride

04-29-2010 -

MIC Testifies in Favor of Legislative Solution to Stop the Lead Ban

04-28-2010 -

MIC to Testify Before Congress on CPSIA Amendments to Stop the Lead Ban

04-20-2010 -

Key Members of Congress Oppose De Facto Wilderness Designations

04-13-2010 -

Baja Legends Call on Riders to Help Stop the Ban with New Motorcycle Industry Council Web Site Videos

04-08-2010 -

MIC Offers Free E-Card to Dealers and Retailers to Help Launch Revive Your Ride! Spring Sweepstakes

04-08-2010 -

Motorcycle Industry Kick-starts Revive your Ride! Campaign with Spring Sweepstakes to Bring in Customers

03-29-2010 -

Revive Your Ride! Spring Sweepstakes Designed to Boost Consumer Traffic to Dealers/Retailers Starts April 15

03-15-2010 -

OHV Organizations Prevail in Montana Land Use Case

03-11-2010 -

Motorcycle Industry Council Announces Election Results for 2010 Board of Directors and Officers

03-04-2010 -

Motorcycle Industry Council Takes Stop the Ban Campaign to Baja

03-03-2010 -

MIC Partners with EICMA to Facilitate ATV Symposium at EICMA China – The Motorcycle Show in Beijing, China, June 11-13, 2010

03-02-2010 -

Three Motorcycling Superstars Record Online Videos Urging Congress to Stop the Ban on Youth ATVs and Motorcycles

02-18-2010 -

MIC Delivers Nearly 4,000 Signed Letters from Industry Professionals to Congress

02-17-2010 -

Economic Outlook for Consumers, Regulatory Challenges Facing Small Businesses and MIC Initiatives to Support Dealers, Retailers and Riders are Among Key Themes for the 2010 MIC Annual Meeting

02-09-2010 -

MIC Launches Multi-media Campaign at Indy to Permanently Stop the Ban on Youth Motorcycles and ATVs

02-05-2010 -

U.S. Representative Recognizes Ben Spies’ Historic World Superbike Championship

01-25-2010 -

Revive Your Ride! Offers Free E-Card for Valentine's Day

01-06-2010 -

United States Representative Randy Forbes (R-VA) Joins Congressional Motorcycle Safety Caucus

12-08-2009 -

NEW Revive Your Ride! Holiday Ads Available for Free Online

12-4-2009 -

NEW Holiday E-Card Available at Revive Your Ride!

11-18-2009 -

First Industry-Wide Campaign Aims to Help Boost Motorcycle and Powersports Retailer Traffic

10-9-2009 -

Motorcycle Industry Council Wins Top Honors As One of Orange County’s “Best Places to Work”

9-23-2009 -

U.S. Department of Transportation Secretary to Hold Distracted Driving Summit

9-11-2009 -

The Specialty Vehicle Institute of America and Motorcycle Industry Council Statement Regarding Lead Ban and Lead-Containing Parts of Youth ATVs and Motorcycles

8-6-2009 -

"Cash for Clunkers" Update

7-31-2009 -

GAO Report on Off-Highway Vehicle Use on Federal Lands Highlights Need for Better Maps and Signs and for Increased Resources

7-30-2009 -

Exhibition Combines Street and Fine Art and Motorcycle Culture

6-24-2009 -

Three-Year Motorcycle Industry Council Effort Leads to New Roadside Sound Test SAE Standard Benefits Riders Everywhere by Accurately Identifying Excessively Loud Exhausts

6-19-2009 -

Small Business Association (SBA) begins pilot program on July 1st to Offer Dealer Floor Plan Financing

6-12-2009 -

The Motorcycle Industry Council Celebrates 18th Annual Ride to Work Day Riders Invited to MIC Headquarters on June 15

6-11-2009 -

Sell Motorcycles to Make Ends Meet? Not When they Save Green while Being Green An Open Letter to Governor Schwarzenegger from the Motorcycle Industry Council

6-11-2009 -

Congressional Motorcycle Safety Caucus Co-Chair, Representative Giffords Encourages Motorcyclists to Participate in Ride to Work Day

6-10-2009 -

Attention All Motorcycle and Scooter Riders Monday is Ride To Work Day

5-21-2009 -

MIC Welcomes Eight New Members

5-21-2009 -

Motorcycling in America Goes Mainstream Says 2008 Motorcycle Industry Council Owner Survey

5-20-2009 -

MIC Continues Fight to Completely and Permanently Stop the Ban

5-19-2009 -

Motorcycling in America Goes Mainstream Says 2008 Motorcycle Industry Council Owner Survey

5-13-2009 -

CPSIA Lead Ban Jeopardizes National 4-H and ATV Safety Institute Training Programs

5-7-2009 -

Representative Michael Burgess Addresses Motorcycle Awareness and the CPSIA

5-6-2009 -

U.S. House of Representatives Highlights Motorcycle Safety Awareness Month

5-5-2009 -

CPSIA Member Update

5-4-2009 -

MOTORCYCLE INDUSTRY COUNCIL: CPSC'S STAY OF ENFORCEMENT IS INADEQUATE; LEGISLATIVE SOLUTION NEEDED

4-23-2009 -

New Motorcycle Sales Decline in First Quarter of 2009

4-17-2009 -

MIC/SVIA RESPONSE TO CPSC REJECTION OF LEAD STANDARD EXCLUSION PETITION AND PROPOSED STAY OF ENFORCEMENT

4-13-2009 -

Supercross Stars Urge Action Against the CPSIA Lead Ban

4-7-2009 -

U.S. House Committee Passes Resolution Supporting Motorcycle Safety Awareness Month

4-3-2009 -

MOTORCYCLE INDUSTRY COUNCIL AND SPECIALTY VEHICLE INSTITUTE OF AMERICA DISAPPOINTED THAT CPSC CHAIRMAN NANCY NORD INTENDS TO VOTE AGAINST INDUSTRY PETITIONS.

4-2-2009 -

Motorcycle Industry Rallies in Washington Against Youth Model Lead Ban Despite Opposition, CPSC Staff Recommends Denial of Waiver for ATVs and Dirt Bikes

4-1-2009 -

CPSC denies lead-law waiver for ATVs, dirt bikes

3-31-2009 -

MIC/SVIA member update

3-26-2009 -

Motorcycle Industry Council Urges Vigorous Support for Two New Bills that would Overturn the Ban on Youth ATVs and Off-Highway Motorcycles

3-20-2009 -

The Power of Three-Letter Words How "Any" Changes the Lives of Hundreds of Thousands of Americans

3-20-2009 -

Missouri State Representative Tom Self Escalates Call to End Ban on Youth All-Terrain Vehicles and Off-Highway Motorcycles at Monster Energy® Supercross Press Conference

3-6-2009 -

Update Regarding CPSC Ruling on CPSIA, Press Conference in Jefferson City, MO and New Additions to MIC Web Site "Stop The Ban".

3-4-2009 -

Remarks by Paul Vitrano, General Counsel, Motorcycle Industry Council and Specialty Vehicle Institute of America

2-24-2009 -

Motorcycle Industry Council Projects Lost ATV and Motorcycle Related Economic Value Could Approach $1 Billion Due to New Lead Rules

2-24-2009 -

Motorcycle Industry Council and Specialty Vehicle Institute of America Post Video Comments on YouTubeT Regarding the CPSIA Ban on Youth ATVs and Motorcycles

2-18-2009 -

Motorcycle Industry Council and Specialty Vehicle Institute of America Generate Thousands of Letters Against the Ban on Youth ATVs and Motorcycles

2-13-2009 -

Two Vital Industry Supporters Presented With MIC Chairman's Awards at 2009 Annual Meeting

2-13-2009 -

New Motorcycle Sales Top One Million for Record Sixth Consecutive Year

2-12-2009 -

Motorcycle Industry Council Launches HELMETCHECK.ORG

2-12-2009 -

Motorcycle Industry Council and Specialty Vehicle Institute of America Rally Against Youth ATV and Motorcycle Prohibition

2-6-2009 -

Scooters and Dual-Purpose Bikes are the Stars in Preliminary 2008 Motorcycle Industry Council Sales Review

2-5-2009 -

Pending GAO Study on Off-Highway Vehicles Fatally Flawed

1-26-2009 -

Motorcycle Industry Council Urges New Hampshire To Postpone Motorcycle Sound Level Legislation

1-26-2009 -

SVIA and MIC Press Consumer Product Safety Commission and Legislators for Reasonable Interpretation of New Law Regulating Lead in Youth Products

1-15-2009 -

United States Trade Representative Elects NOT to Impose Increased Tariffs on European Motorcycles

11-20-2008 -

10th Annual MIC Communications Symposium Examines Important Issues Facing Powersports Industry

11-20-2008 -

Motorcycle Industry Council Announces Chairman's Award Recipients at MIC Communications Symposium, Inroads to the Future X

11-20-2008 -

Motorcycle Industry Council Launches HelmetCheck.org; Allows Riders to Check Their Helmet Meets U.S. Department of Transportation Safety Standard

11-20-2008 -

Motorcycle Industry Council Publishes 2008 Motorcycle Statistical Annual

11-20-2008 -

PSP Initial Group Implementation Project Reaches First Milestone (Code-Named "Project Piston")

11-20-2008 -

PSP Launches First Dealer-Focused Program (Code-Named "Alpha Zone")

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PSP Announces Plans for Second Group Implementation Project (Code-Named "The Joplin Project")

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PSP Announces Plans for Multi-Industry Dealer Portal Benefiting Dealerships Across Four Industries

 

 

 


The Motorcycle Industry Council (MIC) is a not-for-profit, national trade association representing manufacturers and distributors of motorcycles, scooters, motorcycle/ATV parts and accessories and members of allied trades, located in Irvine, California.

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